A few words

About me

Results-oriented

Please Allow Me to Introduce Myself...

Hi, my name is Pat McGraw.

Over the course of my career, I’ve helped small, mid-sized, and large corporations and non-profit organizations across a broad array of industries generate profitable growth.

How?

By focusing on clearly communicating with the target audience and making sure that they understand the unique value they will enjoy from the organization.

Sounds simple, right?

But so many organizations struggle to do this – and that struggle leads to wasted resources and missed opportunities.

My marketing communications experience includes database marketing, direct marketing, analytics, research, strategic planning, audience segmentation, and communications.

What that means for you is I know how to build awareness, interest, desire, and motivate action in the way of leads, conversions, retention, and sales.

If you’re serious about growing your business, click the button, and let’s talk about your needs – and how I can help.

Testimonials

Equally creative, strategic, and analytical, Pat possesses the marketing knowledge necessary to propel any organization forward.

Lindsey KelleyVP of Digital and Content Marketing, Telit

His detailed and insightful strategic marketing plans were right on target. He ably identified customer trends and opportunities and always brought excellent ideas to all planning discussions.

Marilyn WitkowskiCreative Freelance

Pat ran a strong and effective marketing organization that produced some of the highest growth in the institution’s history. He has a detailed understanding of marketing, recruiting, and operations in the education space enabling him to understand and operate within the big picture. He is a strong team player and an excellent colleague.

Bob GaySVP/COO American Public University System

Pat possesses a unique combination of strategic marketing skills and tactical know how to get the job done.

Bernie JoyceFounder/CEO, Joyce Direct

Pat combines solid direct marketing know-how with a keen understanding of higher education as a business practice very effectively.

Lisa MagerlFormer SVP, Client Services, RTC Relationship Marketing

He is absolutely one of the smartest marketers I have worked with. He connects direct marketing ideas with key strategic initiatives to drive an organization forward.

Erin HeinrichDirector, New Student Recruitment, Walden University

He is a wealth of knowledge, collaborative, and a true team player. With a background steeped in higher ed direct response marketing, he keeps a close pulse on industry trends and competitive insights. Pat is as proactive as he is strategic and would be a valuable addition to any organization he chose to partner with.

Jacqueline HammondVP Student Services, Blackboard

Experience

This is a partial list of the corporations, NGOs and government agencies that I have worked with over the years.

From small to large, privately-held to publicly-traded, serving consumers and businesses in local, regional, national and global markets – this breadth of experiences has helped us focus on working closely with our clients in order to deliver relevant, practical advice that delivers measurable results and profitable growth.

Business Services

Consumer Goods

Education

IT & Communications

Retail & Ecommerce

Travel & Hospitality

Business Services

Consumer Goods

Education

IT & Communications

Retail & Ecommerce

Travel & Hospitality

Education

Teaching Experience

I teach marketing to undergraduate and graduate students, including Introduction to Marketing, Digital Marketing, Social Media Marketing, Direct Marketing, Consumer Behavior, and Marketing Research.

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